#1-research, fabrics, colors

PHASE #1 – Collection development , theme research, fabrics & color grouping.
Research remains an essential first step. This includes defining your target customer, price points, competitors, and trends.

AI-powered tools can now support faster data gathering, but you’ll still need a designer’s expertise to compile the final development plan.
• Your customer
• Price points
• Competitors
• Color trends
• Fabric trends
• Sourced fabrics
• Fashion show comparisons
• Store walk-ins
• Clothing comps
• On-trend color grouping
• Mood boards & trend reports
AI-powered tools can now support faster data gathering, but you’ll still need a designer’s expertise to
compile the final development plan.